Cookie Policy.

1. INTRODUCTION AND SCOPE

This PrivacyStatement (the “Statement”) applies to the website www.loyaltek.com  (the “Website”), owned, operated and/orused by:

Loyaltek Group

Cantersteen 47

1000 Brussels

BELGIUM

Business Number: BE0820.246.648

Hereinafter “Loyaltek”,“we” or “us”

Loyaltek considersthe protection of privacy as being of fundamental importance and would like toenable you - as a visitor to its website - to retain full control over whathappens to your personal data and privacy and to keep you informed. Allcapitalized terms not defined in this Statement shall have the meaning given tothem in Regulation (EU) 2016/679 of the European Parliament and of the Councilof 27 April 2016 on the protection of natural persons with regard to theProcessing of personal data and on the free movement of such data and repealingDirective 95/46/EC (“General Data Protection Regulation” or “GDPR”).

Your Personal Dataand your privacy are protected by Giftify in accordance with Belgian andEuropean regulations on the protection of privacy. Please read this Statementvery carefully. The following describes not only your rights, but also the wayin which you can exercise these rights.

By visiting ourWebsite, disclosing your Personal Data, or accepting this Statement, youexpressly consent to the way Giftify collects and Processes your Personal Dataas described in this Statement.

 

2. WHAT ARE COOKIES?

Cookies are smallpieces of information in the form of text files, created by a program on theserver of the Website, which are then placed on the hard drive of your computerwhen you visit the Website.

The Website uses cookies to identify you asa user of the Website, to remember your preferred language, for analyticalpurposes, for social media and to facilitate navigation on the Website for you.By using cookies you do not need to identify yourself repeatedly, e.g. forpersonalized services (such as filling in your user name or password, selectinga language). 

 

3. WHAT COOKIES DOES GIFTIFY USE?

Types of Cookies on the Website

The following types of cookies can be placed when you visit the Website:

Essential cookies are strictly necessary for the functioning of the Website. Technical cookies are placed as soon as you visit the Website. Due to the technical necessity of the essential cookies, only an information obligation applies and you cannot refuse these cookies.

Analytical cookies compile statistics on certain information (e.g. popularity, number of visitors,…), track browsing behaviour and follow visitors of the Website in order to later respond to their browsing behaviour (e.g. personalized promotional campaigns). Analytical cookies will only be placed if you accept these cookies.

Targeting cookies can be used to make advertisements more relevant to your interests.

Advertising cookies for advertising, including serving and rendering ads, personalizing ads(depending on your ad settings at g.co/adsettings), limiting the number of times that an ad is shown to a user, muting ads that you have chosen to stop seeing and measuring the effectiveness of ads.

More specifically, Loyaltek uses the following cookies:

ESSENTIALCOOKIES

Name:

·      _hs_opt_out

·      _hs_do_not_track

·      _hs_initial_opt_in

·      _hs_cookie_cat_pref

·      _hs_ab_test

·      <id>_key (the cookie name is unique foreach password-protected page)

·      hs-messages-is-open

·      hs-messages-hide-welcome-message

 

Informationcollected by the cookie:

·      _hs_opt_out: information of behaviour, IPaddress, language, type of browser, unique user ID, etc.

·      _hs_do_not_track: information of behaviour, IPaddress, language, type of browser, unique user ID, etc.

·      _hs_initial_opt_in: information of behaviour, IPaddress, language, type of browser, unique user ID, etc. _hs_cookie_cat_pref:data concerning the consented categories;

·       _hs_ab_test: the id of the A/B test page andthe id of the variation that was chosen for the visitor;

<id>_key: contains an encrypted version of thepassword so future visits to the page will not require the password again;

·      _hs-messages-is-open: information of behaviour,IP address, language, type of browser, unique user ID, etc.

·      _hs-messages-hide-welcome-message: informationof behaviour, IP address, language, type of browser, unique user ID, etc.

 

Purpose:

·      _hs_opt_out: this cookie is used by the opt-outprivacy policy to remember not to ask the visitor for cookie acceptance again:contains yes or no string;

·      _hs_do_not_track: this cookie can be set to prevent the tracking code from sending any information to hubspot: contains yes string;

·      _hs_initial_opt_in: this cookie is used to prevent the banner from always displaying when visitors are browsing in strict mode: contains yes or no string;

·      _hs_cookie_cat_pref: this cookie is used to record the categories a visitor has consented to;

·      _hs_ab_test: this cookie is used to consistently serve visitors the same version of an A/B test page they’ve seen before;

·      <id>_key: when visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login again;

·      hs-messages-is-open: this cookie is used to determine and save whether the chat widget is open for future visits: contains a Boolean value of True if present;

·      hs-messages-hide-welcome-message: This cookie is used to prevent the chat widget welcome message from appearing again for one day after it is dismissed: contains a Boolean value of True or False.

 

Lawfulnessof Processing: 

Legitimate interest

Retentionperiod for the collected cookies:

 

·      _hs_opt_out: the cookie will be retained for thirteen (13) months;

·      _hs_do_not_track: the cookie will be retained for thirteen (13) months;

·      _hs_initial_opt_in: the cookie is retained for seven (7) days;

·      _hs_cookie_cat_pref: the cookie will be retained for thirteen (13) months;

·      _hs_ab_test: the cookie will be retained for the duration of the session;

·      <id>_key: the cookie will be retained for fourteen (14) days;

·      hs-messages-is-open: the cookie will expire after thirty (30) minutes;

·       hs-messages-hide-welcome-message:this cookie expires after twenty-four (24) hours.


Cookie publisher (first vs.third party):

·      _hs_opt_out: third partycookie (hubspot: https://knowledge.hubspot.com/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser);

·      _hs_do_not_track: thirdparty cookie (hubspot: ibid);

·      _hs_initial_opt_in: thirdparty cookie (hubspot: ibid);

·      _hs_cookie_cat_pref: thirdparty cookie (hubspot: ibid);

·      _hs_ab_test: third partycookie (hubspot: ibid);

·      <id>_key: third partycookie (hubspot: ibid);

·      hs-messages-is-open: thirdparty cookie (hubspot: ibid);

·      hs-messages-hide-welcome-message:third party cookie (hubspot: ibid).

 

ANALYTICAL COOKIES

Name:

·      _ga

·      _gid

·      _gat (if Google Analyticsis deployed via Google Tag Manager, this cookie will be named: dc_gtm)

·      _hstc

·      _hssc

·      _hssrc

 

Information collected by the cookie:

·      _ga: information ofbehaviour, IP address, language, type of browser, unique user ID, etc.

·      _gid: information ofbehaviour, IP address, language, type of browser, unique user ID, etc.

·      _gat: information ofbehaviour, IP address, language, type of browser, unique user ID, etc.

·      _hstc: domain, timestampand session data;

·      _hssc: informationpertaining to the performance of _hstc cookie, domain, view count, timestamps;

·      _hssrc: information ofbehaviour, IP address, language, type of browser, unique user ID, etc. 


Purpose:

·      _ga: the cookie is used todistinguish users for the generation of statistical data and the analysis ofthe Website traffic;

·      _gid: the cookie is used todistinguish users for the generation of statistical data and the analysis ofthe Website traffic;

·      _gat: the cookie is used tothrottle request rates;

·      _hstc: the cookie is usedto track visitors;

·      _hssc: the cookie is usedto track sessions;

·      _hssrc: the cookiedetermines if a visitor has restarted their session.

Lawfulness of Processing: 

Consent

Retention period for the collected cookies:

·      _ga: the cookie will beretained for two (2) years;

·      _gid: the cookie will beretained for twenty-four (24) hours;

·      _gat: the cookie will beretained for one (1) minute;

·      _hstc: the cookie will beretained for thirteen (13) months;

·      _hssc: the cookie will beretained for thirty (30) minutes;

·      _hssrc: the cookie will beretained for the duration of the session.

 

Cookie publisher (first vs.third party):

·      _ga: third party cookie(google analytics: https://policies.google.com/privacy?hl=en)

·      _gid: third party cookie(google analytics: https://policies.google.com/privacy?hl=en)

·      _gat: third party cookie(google analytics: https://policies.google.com/privacy?hl=en)

·      _hstc: third party cookie(hubspot: https://knowledge.hubspot.com/reports/what-cookies-does-hubspot-set-in-a-visitor-s-browser);

·      _hssc: third party cookie(hubspot: ibid);

·       _hssrc: third party cookie (hubspot: ibid).

 

TARGETING COOKIES:

Name: 

·      _fbp

·      fr

 

Information collected by the cookie: 


·      _fbp: a unique user ID for tracking;

·      fr: behaviors and users ID of the visitor.

 

Purpose:

The cookies are used for tailored advertisement and targeting

Lawfulness of Processing:

Consent

Retention period for the collected cookies:  

·      _fbp: the cookie will beretained for three (3) months;

·      fr: the cookie will beretained for three (3) months.

 

Cookie publisher (first vs.third party):

·      _fbp: third party cookie(facebook: https://www.facebook.com/policies/cookies/);

·      fr: third party cookie(facebook: https://www.facebook.com/policies/cookies/).

 

ADVERTISING COOKIES:

Name:

·      _gads

·      _gac_

·      _gcl_

 

Information collected by the cookie:

·      _gads: information ofbehaviour, IP address, language, type of browser, unique user ID, etc.

·      _gac_: information ofbehaviour, IP address, language, type of browser, unique user ID, etc.

·      _gcl_: information of behaviour,IP address, language, type of browser, unique user ID, etc.

 

Purpose:

·      _gads: enables Google ads;

·      _gac_: measure user activity with advertising campaign;

·      _gcl_: measure data regarding advertisement clicks, official actions, conversions.

 

Lawfulness of Processing:

Consent

 

Retention period for the collected cookies:  

·      _gads: the cookie will beretained for thirteen (13) months;

·      _gac_: the cookie will beretained for ninety (90) days;

·      _gcl_: the cookie will beretained for ninety (90) days.

 

Cookie publisher (first vs.third party):

·      _gads: third party cookie(google analytics: https://policies.google.com/privacy?hl=en);

·      _gac_: third party cookie(google analytics: https://policies.google.com/privacy?hl=en);

·      _gcl_: third party cookie(google analytics: https://policies.google.com/privacy?hl=en)

 

4. COOKIE MANAGEMENT

You can manage the use of cookies yourself. For example, you may choose to refuse certain cookies or only accept a limited number of cookies. Please note, however, that certain features of the Website are only available, accessible or workable if you have accepted cookies. Accepting cookies makes browsing the internet much easier and ensures that the Websites performs better. The use of cookies is generally accepted by internet users.

By changing the settings of your internet browser, you can ensure thatyou are notified each time cookies are being sent, or even prevent cookies frombeing created or stored on the hard drive of your computer. However, Giftifycannot guarantee access to and operation of the Website if you have disabledthe creation of cookies by your internet browser.

Managing and deleting cookies is possible via the settings of yourbrowser:

 

HOW TO MANAGE AND DELETE COOKIES VIA YOUR BROWSER:

Apple Safari

https://support.apple.com/en-gb/HT201265

Google Chrome

https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=en

Internet Explorer

https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox

https://support.mozilla.org/en-US/kb/delete-cookies-remove-info-websites-stored 


We Process the personal data that we collect through our cookies. You can read in our Privacy Policy how this processing is done and what rights you have.

Third-party cookies are governed by the cookie policies of the applicable third-party providers.